About The Strategic Thinkers Podcast

Welcome to the Strategic Thinkers Podcast, where we dive deep into authentic conversations with business owners and entrepreneurs about their unique journeys to success. Each episode uncovers the pivotal moments, strategic decisions, and personal insights that have shaped our guests' paths to achieving their individual goals.
Our conversations explore the real challenges and turning points that every business owner faces, along with the thoughtful strategies that have helped them overcome obstacles and define success on their own terms. From developing effective systems to navigating crucial decisions, our guests share honest stories and practical insights that listeners can apply to their own business journeys.

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Latest episodes

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Don't Pitch Converse with Travis Goodwin

In this conversation, Sean M Atkinson and Travis discuss modern sales techniques, emphasizing the importance of building trust, reading the room, and having genuine conversations. 

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No More Chasing Clients with Scott Aaron

In this conversation, Sean M Atkinson and Aaron Scott discuss the evolution of LinkedIn and the new strategy for success

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Hustle Is A Lie with Arias Websterberry

In this conversation, Sean M Atkinson and Arias discuss why credibility beats hustle and the systematic approach that builds lasting business success

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From Survival Mode to Success with Marianne Guinee

In this conversation, Sean M Atkinson and Marianne discuss the importance of strategic thinking, risk assessment, and the various mindsets that influence decision-making. 

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The Science of Relationship Management with Brandon Drake

In this conversation, we explore the power of networking and customer relationship management. How to leverage in for sustainable growth and strategic partnerships. 

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Why Even Strategic Entrepreneurs Miss This Negotiation Blind Spot with Derrick Chevalier

In this conversation, we explore how internal negotiations determine every external business outcome and why even strategic entrepreneurs miss the most critical negotiation happening inside their own heads.

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The Real Reason Most Businesses Fail (And How to Avoid It) with Grant Leishman

In this conversation, we explore the journey of a serial entrepreneur who transitioned from accounting to marketing and finally to creating green walls

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How One Small Step Can Change Everything with Ignacio Mendo

In this conversation, Ignacio Mendoza discusses the importance of One Small Step for operational efficiency.

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Building Human-Centered Businesses with Dr. Bruno Cignacco

In this conversation, Dr. Bruno Cignacco discusses how fear-based management approaches are counterproductive to business success.

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The $108K Hidden Cost of 'Figuring It Out Yourself'

Sean M Atkinson reveals why "figuring it out yourself" costs entrepreneurs $108,000+ in hidden expenses. Discover why service providers charge strategic clients 50% less.

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From Chaos to Clarity: 7 Entrepreneurial Shifts You Can't Skip

In this comprehensive episode, Sean M Atkinson consolidates insights from seven remarkable guests to reveal the fundamental shifts that move you from entrepreneurial chaos to sustainable clarity and growth.

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Brand Alignment, Not Just Aesthetics: Building a Business That Feels Like You w/ Meg Joyce

Discover how emotional branding and brand alignment help entrepreneurs build authentic businesses with Meg Joyce on The Strategic Thinkers Podcast.

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Modern Sales Strategy: Permission-Based Selling Guide

Still using feature-heavy pitches from sales training that's decades old? Modern buyers have evolved—and so should your approach. 
Discover why permission-based selling closes more deals by replacing scripted presentations with genuine conversations. Learn how to test urgency in three minutes, read the room like a pro, and turn follow-ups into relationships that actually convert.

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Stop Chasing Clients: Why LinkedIn's New Rules Demand a Complete Strategy Shift

If you're an entrepreneur stuck in the exhausting cycle of chasing the latest marketing tactics and business hacks—constantly switching between strategies without understanding why most startups fail—you're confusing motion with progress and hustle with competence. You see competitors who seem to effortlessly attract clients, feel the pressure of inconsistent results, and hope your next campaign will finally unlock the secret—meanwhile burning through resources while your credibility slowly erodes.

This systematic framework for building lasting business success shows you how to transform temporary tactics into sustainable systems using the same principles that helped one entrepreneur go from homelessness to building a million-dollar agency. Drawing from coaching over 400 sales professionals and building multiple companies from scratch, this credibility-first approach gives you the three-phase system to move from reactive survival mode to strategic growth—proving that competence beats charisma and systems outlast stress.

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Why Credibility Beats Hustle:
Build a Business That Lasts

If you're an entrepreneur stuck in the exhausting cycle of chasing the latest marketing tactics and business hacks—constantly switching between strategies without understanding why most startups fail—you're confusing motion with progress and hustle with competence. You see competitors who seem to effortlessly attract clients, feel the pressure of inconsistent results, and hope your next campaign will finally unlock the secret—meanwhile burning through resources while your credibility slowly erodes.

This systematic framework for building lasting business success shows you how to transform temporary tactics into sustainable systems using the same principles that helped one entrepreneur go from homelessness to building a million-dollar agency. Drawing from coaching over 400 sales professionals and building multiple companies from scratch, this credibility-first approach gives you the three-phase system to move from reactive survival mode to strategic growth—proving that competence beats charisma and systems outlast stress.

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Strategic Risk Assessment: Survival to Success Framework

If you're an entrepreneur caught in the exhausting cycle of crisis management—constantly reacting to problems instead of strategically positioning yourself for growth—you're operating from a dangerous disadvantage. Most business owners treat uncertainty like an emergency and decision-making like guesswork.

You see the warning signs, feel the mounting pressure, and hope your next move will somehow solve everything—meanwhile burning through resources and opportunities. This systematic approach to risk assessment shows you how to transform potential crises into strategic advantages using the same precision emergency management professionals use in life-or-death situations, giving you the framework to move from reactive survival mode to intentional, sustainable success.

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Systematic Networking: CRM Strategy for Six-Figure Growth

If you're an entrepreneur building toward six-figure revenue but struggling with inconsistent referrals and client retention, you're not alone. Most business owners treat networking like a social activity and client management like an afterthought.

You attend events, collect contacts, and hope something sticks—meanwhile leaving money on the table. This systematic approach to relationship management shows you how to transform random conversations into a predictable referral engine that generates consistent business growth, using the same precision you apply to other critical business functions.

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CNSUF Framework™: Stop Guessing, Start Negotiating

Are you tired of entering "negotiations" only to realize you were just making expensive guesses? If you're a six-figure entrepreneur, consultant, or agency owner who's lost deals because you didn't understand what you were really facing, this framework changes everything.

The CNSUF™ method reveals how to gain real-time clarity about what you're actually negotiating—whether it's your own limiting beliefs or someone else's hidden agenda. You'll learn to ask the right questions, uncover critical information, and make decisions based on facts instead of assumptions. Stop leaving money on the table because you didn't know what you didn't know.

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Why "Set It and Forget It" Business Approaches Always Fail

The entrepreneurs who build the most sustainable businesses aren't the ones with the cleverest automation or the most hands-off systems. They're the ones who understand a fundamental truth that most business advice completely ignores.

There's no such thing as maintenance-free success.

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One Small Step Framework™: From Overwhelm to Growth

Are you a successful business owner who feels trapped by your own success? If you're working 50+ hours weekly, drowning in operational tasks, and struggling to find time for strategic thinking, you're experiencing what we call the "Success Trap." The One Small Step Framework™ offers overwhelmed entrepreneurs a proven path from paralysis to sustainable execution, helping six and seven-figure business owners reclaim 20+ hours monthly while maintaining growth momentum.

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5 Fear-Based Leadership Costs
Draining $250K

What if your leadership style was secretly costing you a quarter million dollars every year? In this eye-opening analysis inspired by my conversation with Dr. Bruno Cignacco, we uncover why fear-based management is one of the most expensive mistakes entrepreneurs make. "When people are fearful, they cannot connect to others in a meaningful way," Dr. Cignacco reveals, showing how toxic workplace dynamics create hidden costs that compound over time.

Discover the five specific areas where fear-based leadership hemorrhages money, learn why treating employees as "human beings with diverse needs" isn't soft skills—it's strategic investment, and understand how psychological safety becomes your competitive advantage in talent retention and innovation. It's time to transform your workplace culture from a cost center into a profit driver.

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